From $6M to $15M in Revenue
Erdmann Outdoor Living’s Growth Story with Upgrade
- Erdmann Outdoor Living partnered with Upgrade to offer financing through its platform*, growing revenue from $6M to $15M while helping customers fit projects to their budgets.
Overview
60→10 days from appointment to sale
+70% average ticket size
2.5x revenue growth
Challenges
Erdmann Outdoor Living assumed customers didn't need financing since most paid cash. But many saw cash as their only option and walked from projects they wanted. Missed deals for the homeowner and the business.
Customers defaulted to cash
Sales reps never offered financing
Left deals on the table
Solutions
By introducing financing into every conversation, Kyle helped homeowners see it as a smart way to get the project they want, stay on budget, and meet their goals—while driving 2.5X revenue growth for his business.
Offered payment options
Personalized financing plans
Closed high value leads

Kyle Erdmann
Erdmann Outdoor Living
Erdmann Outdoor Living partnered with Upgrade to offer financing, growing revenue from $6M to $15M while helping customers fit projects to their budgets.
”I always thought my customers didn’t need financing. But we found the right partner, and signed up with Upgrade.”
Kyle Erdmann
Owner